Feature grid
Built for speed, search, and conversions.
Every feature exists for one reason: turning visitors into booked jobs.
Sub-second load times
Server-rendered pages on a global CDN. Your site loads before they finish blinking.
Mobile-first design
Designed for the phone first, then scaled up. 84% of home service searches happen on mobile. A sticky click-to-call button stays visible as visitors scroll, removing every tap between the homeowner and your phone number. Thumb-friendly navigation, fast-loading images, and a clear conversion path on every screen size.
Visual CMS editing
Change text, swap images, add services, all from a visual editor. No code required.
SEO-ready structure
Semantic HTML plus LocalBusiness, Service, FAQPage, and Speakable schema built in from day one. Content with proper structured data markup has a 2.5 times higher chance of appearing in AI-generated answers than unstructured pages. The Google AI Overview local pack sits above the traditional Map Pack on 68% of local queries with 32% fewer listing slots, and 65% of AI citations do not overlap the classic top 10 search results. Schema markup is the primary signal AI systems read to determine whether your business is a verified, citable source for the service being searched: it is the structured label that tells the AI exactly what you do, where you do it, and at what hours. Entity optimization is built into every page: your business name, address, phone, license number, service categories, and service area declared consistently in machine-readable format so Google’s Knowledge Graph recognizes your business as a verified, high-confidence entity. E-E-A-T signals are structured in from the first page: license numbers in crawlable text, named technicians with credentials, a project portfolio section with documented job photos, and third-party citation alignment. For YMYL categories including HVAC, electrical, plumbing, and roofing, Google’s ranking evaluation is significantly stricter than for general content: contractors whose sites document real completed work, verified licensing, and consistent business identity across all platforms consistently outrank competitors whose sites have polished design but no verifiable expertise record behind the copy. Only 12.4% of websites currently use structured data, yet 81% of pages receiving AI citations have schema markup implemented: that adoption gap is one of the widest exploitable competitive advantages in local search, and the window to act on it narrows each quarter as more contractors learn the requirement.
Booking widget, chat, and missed call text-back
Online scheduling and AI-powered chat embedded directly into your site, plus missed call text-back so no after-hours lead goes cold. 28% of all bookable demand in home services arrives outside standard business hours, and 30 to 40% of missed calls happen between 5pm and 9pm alone. 78% of customers hire the first company that responds. Text responses under 60 seconds achieve a 73% appointment booking rate. Responses after 30 minutes achieve only a 4% booking rate on the same leads. Visitors who engage with chat are 2.8 times more likely to convert than those who only see a form. Multi-step booking forms produce 86% higher completion rates than equivalent single-step forms: the first step asks for the service type, the second captures contact details, and the sunk cost of the first step carries most visitors through to submission.
Analytics and call tracking
See exactly where your traffic comes from, which pages convert, and which sources produce actual calls. Call tracking assigns a unique phone number to each traffic source: one for Google Ads, a different one for your map pack listing, another for organic service pages. When a homeowner calls, the system logs which source drove it before forwarding to your real number. Without call tracking, you see clicks. With it, you see which campaigns and pages produce calls that book jobs. The typical contractor books only 42% of inbound calls into actual jobs. Best-in-class operations using call tracking and script coaching hit 90%. Every unattributed call is an optimization decision you cannot make.
Enterprise infrastructure
Vercel hosting, Cloudflare CDN, auto-provisioned SSL. The same stack used by Fortune 500 companies.
You own everything
Your domain. Your code. Your content. If you leave, it all goes with you. No hostage situations.